PMI UNY April Chapter Meeting: Design Thinking
with Jeff Warren
1 Strategic PDU!
Companies face design challenges every day. Whether creating new customer experiences, designing new products, optimizing internal processes, or developing ideas to gain market share, companies must adapt to a changing world. Problems are real, complex, and varied. Traditional thinking is no longer a viable option. Today’s challenges require new thinking, new tools, and new approaches.
Design Thinking is a human-centered approach towards problem-solving that sees a problem from the eyes of the end-user—the consumer, the employee, the partner. It is a way of thinking that embraces empathy, inspires creativity, and encourages experimentation to create solutions that meet the needs of the audience for whom you are designing. Learn in this session how Project Managers can apply the key tenets of Design Thinking to their craft to help them increase value to stakeholders and benefits to their organizations.
About our guest speaker:
Jeff Warren is the President of Barkley Consulting Group, a Management Consulting Firm that combines real-world experience with thought leadership to bring transformative solutions to organizations. He is a creative and innovative thinker who uses a Design Thinking approach to help businesses and institutions explore possibilities of what could be –and to create desired outcomes that benefit the end-user. Jeff has a successful track record of using creativity and innovation to unlock the potential found within people to help them think differently and design solutions that meet the unmet needs of their customers. Jeff has over 30 years of leadership and innovation experience in the Consumer Packaged Goods industry, with a focus on business and technology. He holds a Bachelor’s Degree in Computer Science from Hofstra University and a Certificate of Professional Development from Wharton School of Management, University of Pennsylvania. Jeff received his training in Design Thinking at the Design School at Stanford University. He is a guest lecturer and speaker and works in an advisory capacity for start-ups in the technology sector
To keep our Zoom meetings secure, PMI-UNY only admits pre-registered attendees. Please ensure that your name, as displayed in Zoom, resembles your name used for registration. Those with mismatched or unidentifable names will not be admitted from the "Waiting Room".
For more information about this event, contact: Gabi Shoemaker, VP Events Planning at email@example.com
It is no longer possible to register for this event